XXII Ventures
Companies I founded or invested in, being part of XXII Ventures
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XXII Ventures
MISSION:
We are building companies of the future.
XXII Ventures is a holding entity and shared services center providing our business portfolio with accounting, administration, and HR services.
Specialized in strategic planning, budgeting, and operational oversight, it serves as the backbone for all subsidiary enterprises. It develops our automated Operating System, which allows us to raise our margins and efficiency through automation and business intelligence.
XXII Ventures
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+126%
average sales growthof our customers
+100
clients in company
x2
business growthin the last 2 years
4,6/5
client satisfaction amongour clients
Tigers
MISSION:
We are your guide in the digital jungle.
My first business, Tigers, offers a comprehensive suite of services in digital marketing. Employing only the top 1% of experts, it has astonishing customer satisfaction results, helping both challenger and Fortune 500 brands by creating awarded campaigns.
Tigers
+126%
average sales growthof our customers
+100
clients in company
x2
business growthin the last 2 years
4,6/5
client satisfaction amongour clients
Huqiao
MISSION:
We are your guide on the Digital Silk Road.
Huqiao specializes in influencer and digital marketing for the gaming industry, specifically targeting the Chinese market. We used proven processes from Tigers and combined them with unique knowledge about the Chinese 680M players gaming market. Our expertise lies in promoting games across various platforms, from mobile to console, with strong focus on PC and titles distributed on Steam.
Huqiao
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+126%
average sales growthof our customers
+100
clients in company
x2
business growthin the last 2 years
4,6/5
client satisfaction amongour clients
Automation House
MISSION:
We are your guide in building operational excellence.
Automation House offers business process automation services, supported by business intelligence and artificial intelligence technologies. We assist in automating CRM systems, customer support, and back-office tasks, helping businesses scale without increasing operational costs.
Automation House
+126%
average sales growthof our customers
+100
clients in company
x2
business growthin the last 2 years
4,6/5
client satisfaction amongour clients
EXPERIMENT5M
MISSION:
We ignite growth with targeted outreach.
E5M helps B2B companies in acquiring new clients. We assist our clients with targeted mail campaigns, LinkedIn outreach, and sales advisory. We work with marketing agencies and technology companies.
EXPERIMENT5M
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+126%
average sales growthof our customers
+100
clients in company
x2
business growthin the last 2 years
4,6/5
client satisfaction amongour clients
SAVICKI LEGAL
MISSION:
Dream Big. We got your back.
Develop your business with SAWICKI LEGAL by your side. We simplify and solve your legal and business challenges. We are an innovative law firm that supports the development of its clients and helps them achieve the most ambitious goals.
SAVICKI LEGAL
+126%
average sales growthof our customers
+100
clients in company
x2
business growthin the last 2 years
4,6/5
client satisfaction amongour clients
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Be aware
At every milestone of creating my business, I realized that the thing that got me here won't get me there. Follow my relentless pursuit of overcoming myself again and again below.
About me
From humble beginnings
to unprecedented business growth
before 2014
BEFORE 2014
Until I was 24, I spent my time on training BJJ, reading, listening to podcasts, and playing strategic computer games.
MMA journalism I did wasn't enough to make a living. My salvation came with being injured, and dropping out from the university at the same time. I was left with no excuses but to find a real job.
MARCH, 2014
I soon landed a Junior at a local PR agency. It was a complete U-turn in my mindset in just the first 24 hours.
With years of fighting for results on a penny budget, the only thought I had was: “These people have no clue what they are doing. If they service top-tier brands with this skillset, I will soon be the best in this.”
MARCH, 2015
After a late yet aggressive start to my career, I ascended from a junior to a team leader rank - all in just one year.
How? I relentlessly pursued more complex projects and higher levels of responsibility. Trying to silence or put me aside for a moment was a Sisyphean task for my supervisors.
MAY, 2015
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When the UFC hired me as a content producer, the euphoria blinded me to a crucial detail... the need to invoice them for my services.
On May 11th, I officially founded Social Tigers. The name was inspired by my tiger-themed grappling tights. Starting a real business was not on my radar, let alone scaling it substantially.
AUGUST, 2015
It was the moment when I faced a glass ceiling at my workplace, when I realized that “Social Tigers” will become a legitimate company.
I send everyone a critical goodbye e-mail, rented a conference room in a coworking space, and invited two of my friends to join me. I still remember kindergarten-like plastic chairs there.
2016
In 2016, I contributed hundreds of insightful comments in marketing groups to put our name on the map. I had been reaching out to numerous businesses, challenging their poor presence on social media.
Our team grew to six, and we moved to a bigger office. There, I verbalized my vision to become a top-of-mind SM agency in Poland.
2017
In June 2017, I wrote the "Ads Book," which was downloaded by 12 thousand people, and became the core material for learning Facebook Ads in Poland.
As we wrapped up the year, I introduced specialized roles in marketing, sales, and administration. I have also created a results-based compensation systems, still in use today.
2018
In 2018, our revenues surged by over 100%.
But my managerial choices nearly led us to ruin. Utopian vision of a 6-hour workday, combined with me being slow to make tough calls, make me max out bank loans while on a net loss.
This time caused me a serious burnout and built a distance toward people, a trench yet to be fully filled.
2019, November
As the year drew to a close, we embarked on our first strategic retreat. We discovered our core values and envisioned our BHAG: "A tech holding above which the sun never sets."
With this ambitious declaration of our 17-person team, it was December 2019 when I knew that I want and I will completely rescale my thinking to a new level…
2020
When COVID-19 struck, it slashed our revenue by a third. We were plunged back into the Scylla and Charybdis of net losses.
During the strict lockdown, I wrote my second book focused on organic reach and started a rebranding initiative. Our revamped brand and website soon became the foundation for our current holding design system.
2021 January
We started at 00:01 AM on January 1st, deploying our rebranding to “Tigers”, later named one of the top3 rebranding of 2020 in the prestigious KTR award.
I signed a 5-year lease for an office on the 29th floor of a Warsaw skyscraper. And get this: the rent over exceeded the current profits. Talk about betting on our future growth.
2021 April
During the spring, we launched our first sister company in a yet-to-be-named holding enterprise.
Huqiao is a Chinese marketing agency. It took us a year to found our niche in a gaming industry, but since then Wojtek’s Jaworski team brings gaming studios from all around the world to the most potent, 680M players market in China.
2022
I started the year with launching Automation House, and executed a smooth succession in Tigers in May. This led to creation of formal holding in shape of XXII Ventures in August.
War in Ukraine brought Mira to into my life. The emotional stability and happiness from our relationships helps me make braver business decisions.
2023
In 2023, I transitioned all my power to our CEOs, just to get the hit from recession. I was without a team, a cash to withdraw safely from the businesses.
The freed-up time helped me build enormous self-awareness, and launch the "Hellenization" mentoring program, plus this website, all while our businesses were regrouping.
2024
This year, I switched my focus to tech-enabling our repeatable business model, and I am on the hunt to search new professional services companies to amplify with our Operating System. This is how I joined Experiment5M and Sawicki Legal as an investor.Our AI&Automation game has stepped to a new level, and I will share my most important discoveries on my blog here.
Media Appearances
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At every milestone of creating my business, I realized that the thing that got me here won't get me there. Follow my relentless pursuit of overcoming myself again and again below.
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one-on-one work
A program reinforcing business owners, self-awareness and strategic thinking
A total game changer
for the way I run the agency
(and myself)!
Paweł Wach
CEO, RobimySocialMedia
Solid mindset update. It was something I needed, just for 1:1 work.
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Łukasz Wiśniewski
CEO, Heroes
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